Quick Summary
This is the visual identity that I have worked on for a slow fashion streetwear brand called Terno. It has the purpose of water conservation by using organic cotton. It also has the purpose of waste control.
The purpose of the designs is to spread awareness of the issues.
The design is based on the brand's voice, i.e. Relaxed and modern. The color blue, cyan, and the curves seen in the logo and the visual element give a relaxed and modern feel.
Logo Design



DL Flyer

Brand Stationary


Visual Identity Guidelines

