About The Project
Lit Nuts is a plant based milk brand. It aims in targeting teens and young adults to find a better alternative to dairy milk. This project involved working on the packaging design, social media campaign, brand brochure and the mood setter poster that communicates the brand's visual identity.
Packaging Design
The characters you see on the packaging and other designs are the brand's mascots. These mascots communicate the brand's youthful and playful feel.
This is promotional packaging that promotes the use of the product to its target audience.
Social Media Campaign
The purpose of the social media campaign is to not only to promote our products and the use of plant based milk
in general.
The purpose of this post is to promote the use of plant-based milk during the holy month of Ramadan.
The purpose of this Instagram story is to create more engagement with people and make them feel intrested in our brand.
This is a crossword quiz where the user has a chance to win a gift card.
Company Brochure
The purpose of this brochure is to make our targeted audience get to know more about our brand and the use of
our products.
Moodsetter Poster
The poster communicates the brand's fun and playful feel, with the mascots hiding behind the box.
